Traveler's diary - interesting find

Well, I know McDonald's does not do any good to sustainability, both economically and culturally. However, design-wise, its new cup holder design is kind of smart.

This extra thick paper on the cup saves the trouble of the external 'slip' we usually get from coffee shops, which keeps falling down (I first saw this kind of design in 2010 in Copenhagen, Denmark). Not just that, it even incorporates 'loyalty card' and the 'point' (which is the coffee bean sticker). Something to think about, eh?